"Vipps MobilePay plays a central role for consumers and companies throughout the Nordics. We want to be an active participant in the societal dialogue, including the dialogue with those who shape the rules for our work. Therefore, we are now establishing a new role as Head of Public Affairs, and Sofie is the perfect candidate for that role. We look forward to having her on the team."

Career with political advice and business policy as a focal point
Sofie Findling Andersen comes from a position as a special adviser to the Danish Prime Minister Mette Frederiksen and before that to the Minister for Business, Simon Kollerup. She also has a background at Dansk Erhverv and has a degree from CBS in International Business & Politics.

"I am looking forward to becoming part of the journey that Vipps MobilePay is on. Payments are absolutely fundamental to our society. Vipps and MobilePay have become an integrated and secure part of Norwegians', Danes' and Finns' everyday lives when they pay and transfer money. It has only become more important that we take care of crucial functions in our society and at the same time ensure innovation and European competition. This also applies to payments. That is why I am very much looking forward to contributing to tackling those challenges both nationally and internationally, which Vipps MobilePay faces," says Sofie Findling Andersen, who will start the job after Easter.